As creative director and founder, Blair is ultimately responsible for all output, while also setting the agency’s overall vision and direction. He will be a fierce advocate for the highest creative standards, and design’s ability to inspire real and positive change in your organisation.

As a proud Canadian, Blair recently instigated and developed Canada Modern, a permanent archive of materials and profiles drawn from Canada’s first golden age of design (1960—1985). He is also co-author of the book Graphic Stamps by leading design publisher Unit Editions.

Blair Thomson
Creative Director
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As Business Director, Jo is responsible for studio and financial management, as well as identifying new business opportunities. Jo started her professional career as a commercial photographer and continues to produce much of our studio photography as well as art directing our collaborators.

A running ambassador and competitive trail runner, she finds inspiration in the rugged beauty of her Canadian surroundings. She enjoys nothing more than celebrating a podium finish with a peanut butter sandwich.

Jo Thomson
Business Director
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Graphic designer Lauren supports the UK team with an ideas-based approach and appreciation for craft. She steers design requirements with meticulous detail, and her thorough approach to research and exploration leads to effective solutions.

Lauren has a passion for typography and lettering, and loves to learn new skills, including traditional signwriting and (slowly but surely) a growing understanding of Japanese.

Lauren Tooze
Senior Designer
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