Fedrigoni 366 — 2020
A collaborative piece for paper specialists Fedrigoni UK — we were invited again this year to participate in the Fedrigoni 366 calendar, our allocated date being October 8th.
Fedrigoni's annual calendar book started three years ago as an unprecedented collaboration involving designers, illustrators and photographers from throughout the UK.
This year’s book is no exception and again brings together hundreds of entries from the best creative talent. This edition delves into the exciting world of colour, through the environmentally-friendly range, Woodstock. As a special feature for the leap year, the 2020 calendar uses a white tip-in for February 29, designed by Supermundane and blazoned with a shimmering holographic foil to commemorate this extra day.
Our design for October 8th depicts a single turn of the Earth on its axis, revealed by the arrival and departure of the Sun on our Horizon. A certain and sure-footed metronome around which life unfolds. Sunrise and sunset times are shown for London. Coincidentally, this day also marks Believe in’s Founder and Creative Director’s half-century, 50th birthday, or 18,254th sunrise of his lifetime.