LittlePod ice cream packaging
Posted by Blair Thomson
February 02 — 2017
Distinctively different. An ice cream for grown-ups in a pot designed for sharing.
The magicians at LittlePod, purveyors of luxury vanilla products, have turned their celebrated vanilla beer into an equally delicious ice cream. Central to the packaging is an illustration that reflects the alchemy at work, combining real vanilla, craft beer and smooth dairy ice cream into something entirely new and decadently moreish.
The pot is smaller than the standard 500ml tubs used by other premium brands, reflecting the fact that this isn’t a product for the whole family. The use of black and silver with a vibrant orange accent adds to the premium feel while linking back to the brand’s existing Vanilla Beer packaging.