On purpose (revisited)
February 19 — 2018
Thoughts
Where once we were led to believe that purpose-driven businesses outperformed their lacklustre cousins, now we're told it’s just another great...
On the ‘death’ of print
January 11 — 2017
Thoughts
For many years, print dominated the way that organisations communicated. Even after the arrival of radio and TV, the cost of accessing broadcast...
Your name here
January 22 — 2016
Thoughts
Creating a name for your business, product or service, when done properly, requires plenty of hard work and inspiration. Thankfully great names are...
Be part of the process
November 27 — 2015
Thoughts
We all employ professionals to do the things that we can’t do ourselves. If we choose well, we can trust them and leave them to practice their...
Pictures of websites
July 29 — 2015
Thoughts
The traditional process of “designing” a website is flawed. But with a change to our way of thinking about the roles of 'designer' and 'developer'...
An intern abroad
June 20 — 2015
Thoughts
Applying for my placement here at Believe in, in a different country to my native Sweden, was a big step I’m very glad I took.
Simplicity
May 08 — 2015
Thoughts
Writing this article has made me even more aware of ‘simplicity’ and its importance on what we do — not just on the visual side of things, it...
On the value of design
January 02 — 2015
Thoughts
I spend a lot of time thinking about the value of design to brands and communications. How to plan for it, measure it and improve it. We work hard...
Becoming a designer
November 01 — 2014
Thoughts
This month saw the first anniversary of my arrival here at Believe In. Following an initial four-week internship I was offered a permanent place,...
On purpose
June 04 — 2013
Thoughts
Organisations with a clear sense of purpose (why they exist, beyond the need to make money) invariably have more interesting stories to share.
All the money you make...
May 24 — 2013
Thoughts
A couple of years ago, a design blog asked me 10 questions, one of which was "Which piece of advice has helped you most?"
In defence of the brave
April 16 — 2013
Thoughts
One statement at the heart of our strategy is "“We help brave clients enjoy greater success through meaningful design”.